Mallory, founder of the branding agency By Mallory Lupick, is a creative based in Gastown, Vancouver, creating visual narratives for brands and people through brand design, strategy and art. After years in business management, and a lifetime of arts + crafts, Mallory found her way into building her own business, and life, centered around the things she loves to do. Working in design, photography and art, from a place of collaboration and imperfection, a lover of the ordinary everyday moments - she believes that it's the individual moments that matter, that tell the stories and that hold meaning.